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Business is about movement, tempo, and change. Seldom has there been so much drive and energy as there is today. The transformation and digitalization of society and the economy is presenting every industry and business sector with new challenges. Companies are having to rethink how they see themselves, develop successful business models, respond to fierce competition, and establish relationships with increasingly self-confident customers.

 

With the online magazine Transformation Beats, advisory firm goetzpartners scrutinizes these changes and focuses on the trends and companies that are leading the way. It addresses the most important questions surrounding strategy, M&A, and transformation for CxOs, entrepreneurs, and managers. Editorial support for the magazine is provided by independent journalists.

 

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The digitalization of the passenger car

Why downloads and upgrades will shape the car of the future

Car manufacturers and automotive suppliers like Audi, Daimler, and Continental are looking to reinvent themselves – as digital car companies that not only sell automobiles, but also digital services. But while moving towards this business model, they will encounter several other industries on the way with significant roles to play.


About Transformation Beats